MOVEMENT, music, and Manila’s festival energy are set to come together once again at AIA Rock ’n’ Roll Running Series Manila 2025, a much-anticipated run that makes fitness, live music, and local culture feel like one big celebration. As participants gear up, AIA Philippines steps in as this year’s Title Sponsor, bringing simple, enjoyable, and accessible wellness touchpoints throughout the race course.
The event saw the 10KM and 1KM Kids categories officially rebranded as the AIA 10KM and AIA 1KM Kids. AIA Brand Ambassadors Solenn Heussaff and Wil Dasovich laced up for the main event, running alongside influencers to connect with the community. “At AIA Philippines, we want health to feel achievable and fun, so it becomes something people can actually enjoy, not stress over,” shared Melissa Henson, AIA Philippines’ chief marketing officer. True to this vision, the company enhanced the race experience from start to finish. Runners encountered
AIA Hot Zones filled with music-powered motivation and rewards, transforming the route into a high-spirited celebration of Manila’s culture.
Upon crossing the finish line, participants visited the AIA Rethink Healthy Zone to recover and refuel. This area offered wellness activities and access to MediCard Philippines for post-run checks. The festivities concluded with an energetic concert featuring The Itchyworms, Gracenote, Basti Artadi, and DJ Marc Marasigan, cementing the event as a successful blend of fitness and fun held on Nov. 29, 2025.