LEADING Philippine fiber broadband and technology provider Converge ICT Solutions Inc. has launched its external digital empowerment campaign, “SheConnects: Women Powering Business through Technology,” aimed at helping female business owners to scale-up their enterprises.
The launch gathered about 70 emerging and established businesswomen in micro, small, and medium enterprises (MSMEs), introducing them to various digital tools necessary to thrive in a highly competitive digital economy.
The initiative’s first iteration focused on digital security and optimizing business operations through various digital tools. Converge Senior Vice President and Head of Cybersecurity Services Andrew Malijan led a discussion emphasizing the critical importance of data privacy and cybersecurity, sharing insights on how businesses can safeguard their operations against digital threats.
In addition to cybersecurity, the seminar also showcased the power of Generative Artificial Intelligence to transform everyday business processes. Attendees were given a workshop in drafting engaging social media posts, while the Converge small and medium enterprises team shared strategies in further integrating the said technology into daily operations.
The program concluded with an introductory session on using social media tools to optimize brand visibility and expand market reach.
Following the successful launch in Quezon City, Converge intends to roll out the SheConnects initiative to more communities nationwide, aiming to drive digital inclusion and empowerment to more female-led MSMEs.